Word Lens Translator app is Augmented Reality at its best

by Shalu Pillai

Dining at a foreign restaurant has become so much easier that’s to Word Lens from QuestVisual. This is an absolute joy on an application for back-packers and foodies who often enough find themselves unable to communicate or understand their way around a new city. The iPhone app, which hit iTunes last night currently offers only English to Spanish and Spanish to English translation for $4.99 and uses Optical Character Recognition technology to execute something which might as well be magic. Founder Good explains the app’s process simply, “It tries to find out what the letters are and then looks in the dictionary. Then it draws the words back on the screen in translation.”

Right now the app is mostly word for word translation, useful if you’re looking to get the gist of something like a dish on a menu or what a road sign says. The company plans to incorporate major European languages as well as a reader for the blind in the near future.

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