November 6, 2013
Nestle ties up with fashion brand Fiorucci for limited edition coffee machines
Nestle Japan did it with Star Wars before and now it has decided to partner with Italian fashion house Fiorucci to woo Japanese fashionistas with limited edition coffee machines. The pod based Cafe Gusto machine will have a cute Andy Warhol styled pop up art which compliment the fresh coffee. Scheduled to hit stores on December 1 the machine will sell for 14,990 Yen ($ 125).