October 5, 2011
HeyDey installs interactive touch-screen ads for restaurant Ravintola Lämpö at Chicago bus stops
Waiting for your bus home can be pretty unproductive and time-consuming at times. Finnish ad agency HeyDey decided to give Chicago bus commuters some interactive fun as they wait for their respective buses. These bus-stop ads for local restaurant Ravintola Lämpö sport touch-screens, enabling commuters to reserve tables at the eatery order a coupon by SMS, browse through the menu and even watch TV! The installation at the stop uses a touch-screen foil keeping the screen safe from elements. All you need to do is select the date you wish to dine at the restaurant, use the screen to select your details and enter your phone number, and receive a confirmation in regards to the same via SMS!