Apple to take up newpaper subscriptions for iDevices

by Gareth Mankoo

If Apple products made a good read then you wouldn’t mind reading your daily newspaper on them either. Firstly it gets eco-friendly with the omission of the use of paper and secondly it’s very user-friendly since it involves touch surfaces in which you will be able to (hopefully) zoom into images and even archive pages. Mercury News reported, “The Cupertino company has agreed to provide an opt-in function for subscribers to allow Apple to share with publishers their information, which includes vital data that news organizations use to attract advertisers”.

The content providers are said to keep 60% to 70% of the generated revenues. We may miss the joys of reading it and flushing it down the loo like our traditional newspaper.

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