The phones launching today may have the latest cameras, GPS, Bluetooth, MP3 players and the sorts in them but they leave a lot to be desired in the design and feel of the phone. The S-series however steps back from this approach and sets off in a radically different design direction by combining sleek, sophisticated styling with top quality materials all put together in a compact package, to make the whole experience of looking at and owning the phone just as pleasurable as using it. The S-series mobile concept is not based on today's range of phones which leaves a lot to be desired in terms of design, the aim of the game being to cram as many functions as possible into a lumpy box of endless buttons.

The phone is aimed at people who want to stand out and make a statement, without compromising on features. Designed in such a way that almost every key feature, from using the camera to making and receiving calls, is easily operated without the need to flip out the keypad and waste time.

Source