Microsoft PC vs MAC Ad Campaign - Plan B is in action now
The $300million ad push is now working its magic, after dumping Seinfeld the new ad is now on the air. Microsoft took to the airwaves again with a new spot meant to reclaim the image of its most important product from rival Apple. The 60-second spot, which will see heavy rotation on prime-time network television and on the Web, continues with a series of testimonials by Microsoft employees (including Bill Gates), ordinary people and celebrities in diverse settings around the world who proclaim, "I'm a PC."
This time we see ordinary people and celebrity guests like Deepak Chopra sharing his spiritual wisdom and proclaiming that they are a PC.










