Take a popular camera like the Casio Exilim 720 add a few stickers of the world's favorite cat and you have the Hello Kitty Camera. Apart from the cuteness nothing changes with the 7.2 Megapixel camera. The pink camera has a 2.6 inch LCD screen can record videos on a SDHC card. The camera's firmware is changed a bit to include Hello Kitty start up images and sounds.

The Hello Kitty themed Casio Exilim 720 is available in Japan for 47,250 Yen ($ 400), exclusivity does have a price.